Article
June 1, 2014
100 Brilliantly Creative Outdoor and Ambient Marketing Campaigns.
Nobody tweets a picture of a poster or a billboard. Well rarely.
Marketers are having to come up with increasing bolder, creative and innovative news ways of getting the message out there.
Here are some of our favourite bits of creative and unusual media of recent years.
1. Nationwide Insurance
2. Drunk people sleeping on the streets of Japan are turned into human billboards for a new alcohol awareness campaign.
3. The Economist
4. Dengan Nose Hair Trimmers
5. O’Donovans Irish Pub
6. Silberman’s Fitness Center
7. Adidas
8. Bic Razors
9. Mini
10. Frontline – Flea and Tick Spray
11. Newcastle Brown Ale hijack Stella
12. Nike
13. BMW vs Audi
14. Fitness First – Bus Stop Scales
15. Folgers Coffee make good use of steam vents
16. Aim Plumbing Servoces
17. Brandstik USB
18. Tefal
19. Nike Escalator sabotage
20. National Geographic Channel
21. HBO – Game Of Thrones
22. BBC World
23. Smart car
24. Joffrey Ballet School, Chicago
25. Mondo Pasta
26. Kansas Public Library
27. Japanese camera ad
28. Australian construction site
29. Yahoo
30. Colorado road safety campaign
31. Anando Milk
32. Australian Childhood Foundation
33. Belt Up
34. Cadbury Dairy Milk
35. Heineken
36. Hot Wheels
37. Law and Order
38. Martor Razor Blades
39. McDonald: Sundial Billboard.
40. Quitplan.com
41. Environmental Awareness: Swimming Pool.
42. Iberia
43. Venice Casino
44. Lego
45.
46. Oral B
47. Australian Public Transport Authority
48. Kung Fu Panda – Dreamworks
49. Imodium
50. Alice In Wonderland
51. FedEx Kinkos – Office Products
52. Australia Post
53. Kill Bill (New Zealand)
54. Absolut
55. The Day After Tomorrow (Mumbai)
56. Newcastle Brown Ale
57. Batman
58. Dutch Stutter Foundation
59.Benjamin Moore Paints
60. CNN
61. Science World
62. Old Timer Restaurants
63. Smart
64. McDonalds Fries
65. Allstate Insurance: Marina Tower
66. Peter MacCallum Cancer Centre
67. Check The Gas
68. Pedigree dog food (and poop bag dispenser)
69. Lays Potatoes
70. Calgary Film Festival (crying billboard)
71. Powerhouse Gym
72. Peter Walsh Office Supplies
73. DHL Online Tracking – Beijing
74. Clearex (Israel)
75. The Guitar Store
76. Nikon
77. IWC Watches
78. Rock Radio
79. Kit Kat
80.
81. Rimmel Quick Dry
82. Hyundai
83. Duracell
84. Jobsintown.de
85. Calgary Zoo
86. Fedex
87. Copenhagen Zoo
88. Walking Dead: Zombie Truck
89. Mad Men (New Zealand)
90. IBM
91. Grand Theft Auto
92. Father Bobs (Homeless Charity)
93. WonderBra
94. IAMS
95. AOK (German Health Insurance)
96. MTV Switch
97. McDonalds
98. Smart
99. KarstadtQuelle: Dental Implant Insurance
100. Nivea: Good-bye Cellulite Sofa
For a really great archive and resource of advertisements visit Ads of the World or Trend Hunter for a great source for inspiration.
If you’re looking for a creative solution we can help with viral video production, creative outdoor advertising, experiential events, news generation and newjacking and publicity stunts.
Please share your examples with us. Let us know in the comments section below.
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