Peaches Sparkles for Miss Ultimos Christmas Campaign.

Peaches Geldof, the face and body of Miss Ultimo lingerie, looks gorgeous as she fronts the new fairground-themed campaign for the brand’s Christmas collection, which launches in Debenhams stores and online (www.missultimo.com ) on Tuesday 1st December.

Striking a series of fun and flirty poses in a vintage fairground, the fashionista shows off Miss Ultimo’s dazzling new designs for Christmas. Packed with pretty frills and eye-popping brights, the new collection is inspired by vintage carnivals and candy shops and is available from just £8.00. The latest range features eight designs available in sizes 32A-38DD.

Peaches Geldof said; “Working for the second time with Miss Ultimo has been a pleasure. The underwear fits perfectly and creates curves in all the right places. I’m honoured to be chosen to represent a healthy body image and what better way than with Miss Ultimo’s designs, which are sexy, young and quirky. Clothes are fun but sometimes knowing you’ve got some awesome underwear underneath is better!”

Michelle Mone, creator of Miss Ultimo, said; “Peaches epitomizes everything about the Miss Ultimo brand; she is fun, stylish, experimental and confident and comfortable in her own skin. Everything a young woman should be!

“The new Miss Ultimo collection is perfect for Christmas. It strikes the perfect balance between girly and sexy and delivers everything quality lingerie should do in terms of style comfort and fit. We’re delighted to have Peaches back for Miss Ultimo’s Christmas campaign; she looks gorgeous in the new designs and did a fantastic job.”

Designs from the latest collection include ‘Lippy’, trimmed with a bold scarlet guipure and patterned with hot pink and sherbet lemon lips. ‘Pop Art’ sparkles from every direction with its shades of pinks and cute butterfly pattern, whilst ‘Polly Anna’ is super-sweet with its pretty candy stripes and shades of bubblegum blues, pinks and white.

Miss Ultimo is dedicated to delivering gorgeous lingerie that fuses stylish and funky looks with a fabulous fit. Inside each cup you will also find the Miss Ultimo ‘signature’; an embossed lady carved from the cup to provide comfort, support and uplift.

Other designs from the new range include ‘Chain’ in two colourways (lime and hot pink), ‘Florida’, ‘Fizz Bomb’ and ‘Blue Spot’. The new Miss Ultimo Christmas 2009 collection launches in Debenhams stores and online on Tuesday 1st December.